In 2004 he was recognized by the chartered institute of marketing as one of 50 marketing ‘gurus’ worldwide who have helped shape the future of marketing. Digital marketing (30 slides) 10619 views. Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,.
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Social media, however, it’s a whole world on its own, and it’s worth its own marketing strategy. Channels can include owned, paid, and earned media.
