Angela madan and mihai ioan rosca (2022), “ current trends in digital marketing communication, journal of marketing research and case studies, vol. This study shows the positive impact of the dynamic marketing capabilities and adaptive marketing capabilities on the international marketing performance of the. The new era of digital marketing.
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Smaller, often more private and interactive online communities. Get to know digital campfires. Submit an article journal homepage. Indonesian digital marketing journal is published by the faculty of economics and business, universitas pelita harapan.the aim of the indonesian digital.
Content marketing has gained momentum around the world and is steadily gaining importance in the marketing mix of organizations. Looking for the best digital marketing articles of 2023? Artificial intelligence and transforming digital marketing edited by allam hamdan and. This special issue belongs to the section digital marketing.
In a landscape of growing online consumer/firm interactions, digital content marketing (dcm) which aims to foster consumers’ brand engagement and trust,.
We've listed 41 top digital marketing articles that you should read right away! Through a previous analysis based on bibliometrics, a research agenda has been developed that shows the main challenges for the digital marketing and. The journal of interactive marketing aims to identify issues and frame ideas associated with the rapidly expanding field of interactive marketing, which includes both.
