Strategi dan taktik terpadu pemasaran digital. Integrating strategy and tactics with values. By ira kaufman, chris horton.
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Integrating strategy and tactics with values, a guidebook for executives, managers, and students.
Ira morton kaufman, chris horton (routledge,. Integrating strategy and tactics with values : Integrating strategy and tactics with values, a guidebook for executives, managers,. Integrating strategy and tactics with values, a guidebook for executives, managers, and students | semantic scholar.
Request pdf | on oct 17, 2014, ira kaufman and others published digital marketing: A guidebook for executives, managers, and students. It provides a roadmap to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tactics and tools with core values to achieve.
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